About Amber (https://amberstudent.com)
Long-term accommodation booking platform for students (think booking.com for student housing). Amber helps 80M students worldwide, find and book full-time accommodations near their universities, without the hassle of negotiation, non-standardized and cumbersome paperwork, and broken payment process. We are the leading student housing platform globally, with 1M+ student housing units listed in 6 countries and across 80 cities. We are growing rapidly and targeting $1B in annual gross bookings value by 2024. Amber raised $18.5M from Marquee investors like Gaja capital.
If you are passionate about making international mobility and living, seamless and accessible, then - Join us in building the future of student housing!
Key Responsibilities:-
1.Research and write SEO-friendly content for blogs, web pages, and product descriptions.
2.Conduct in-depth Google SERP competitor analysis to identify opportunities for improving content and keyword targeting.
3.Optimize content with on-page SEO best practices including meta tags, keywords, internal linking, and more.
4.Collaborate with the SEO team to develop content strategies that align with business objectives.
5.Perform keyword research using tools such as SEMrush, Ahrefs, or Google Keyword Planner to identify high-value terms.
6.Produce content that reflects industry trends and student housing topics to attract the target audience.
7.Track and report on content performance metrics to identify areas for improvement.
8.Being open to learning new skills and approaches as business needs evolve, and adapt to shifting priorities to support the company’s growth.
Requirements:-
1.At least 1 year of experience in SEO content writing or digital marketing.
2.Strong understanding of SEO principles and best practices.
3.Ability to conduct thorough research, both on competitors and industry trends.
4.Familiarity with Google SERP analysis and tools like SEMrush, Ahrefs, or similar.
5.Excellent written and verbal communication skills
6.Ability to meet deadlines and work in a fast-paced environment.